Learn about Speeding up and improving new product development through ideation, innovation, and research with Jerry W. Thomas, President/CEO of Decision Analysts.
Jerry will lead us through a fast-paced (and at times humorous) discussion of...
- The barriers to new product (or new services) development
- The use of creative individuals, creative customers, and creative employees to generate new product ideas The ideation and innovative techniques that really work
- The best types of research to guide and nurture the new product development process
- Best practices: keys to new product development success
Key Take-Aways: attendees will come away with a better understanding of how to...
- Use ideation and brainstorming techniques to generate new product ideas
- Use marketing research techniques to stimulate and guide the new product development process
- Drive new product development forward in an organization--despite many internal barriers
Free parking for up to 2 hours with validated ticket from OneOK (SW corner of 6th & Boulder) or Bank of America (NE corner of 6th & Boulder - same building as The Summit Club) parking.
So bring your ticket in for stamping!